Branding and packaging for a spirit made of Brazilian pará cress and black tea. Referring to the cultural background of the pará cress as well as to the contemporary approach of the brand, the new design is inspired by a Brazilian graffiti style known as »Pixação«. It combines a radical and bold bespoke lettering with strong graphical qualities and a reduced, clean typographical concept. Faradaí is the redesign of 9 VOLT, because of a new naming and a modified brand strategy.
In cooperation with Stefan Wölfle